What you'll learn
- ✦Tell a real, paid problem from a "nice idea" using a simple validation test
- ✦Run a real conversation or a cheap pre-sell test before building anything
- ✦Pick one specific first customer instead of aiming at "everyone"
- ✦Choose between a service, a digital product and a D2C product using effort, cost and speed
- ✦Build a one-page no-code offer with everything a buyer needs to say yes
- ✦Set up a way to accept a first online payment safely
- ✦Get a first sale through people you already know and one public post, with a clear direct ask
- ✦Track money in and money out well enough to know if a sale made a profit, and decide what next
Certification projects
Build 3 projects to earn your certificate
Hands-on work that proves you can apply what you learned — part of the certificate requirements.
Syllabus
Module 1 · 28m
A Problem Worth Starting With Free
What you'll be able to do
- Can tell a real, paid problem from an idea that is merely interesting
- Can run one honest conversation, or a cheap pre-sell test, that checks an idea against real people
- Can name one specific first customer instead of aiming at everyone
Module 2 · 29m
Choosing Your Business Model Locked
What you'll be able to do
- Can describe a service business and start one with just a phone
- Can describe a digital-product business and its real, hidden cost
- Can describe a small D2C business that starts with one batch, not a factory
- Can choose between service, digital product and D2C using their own time, skill and money
Module 3 · 29m
Your No-Code Launch Locked
What you'll be able to do
- Can choose a no-code place to show an offer, from a link-in-bio page to a WhatsApp catalog
- Can write a one-page offer with what it is, who it is for, the price and how to buy
- Can set up a safe, simple way to accept a first online payment without a registered company
- Can launch a small, real offer within a day instead of waiting for it to be perfect
Module 4 · 21m
Getting Your First Sales Locked
What you'll be able to do
- Can ask people they already know for a sale, clearly and without it feeling like begging
- Can pick one place real buyers already spend time and post there well
- Can end an offer with one direct next step instead of hoping the buyer figures it out
Module 5 · 21m
Keeping It Going Locked
What you'll be able to do
- Can treat a no or silence as information to adjust, not a verdict on the idea
- Can tell revenue from profit using their own first sale's numbers
- Can decide whether to repeat, adjust or pause, and knows what the Intermediate course adds next